New Life International Launches Website Redesign

HOMESTEAD, Florida — July 12, 2016—New Life International, creator of New Life Spectrum® aquarium foods, has launched an updated web experience ahead of the Marine Aquarium Conference of North America (MACNA) 2016 in San Diego, CA. The new website (www.nlsfisfhood.com) features improved navigation and expanded information. It also is a refresh based on the current New Life Spectrum® branding. The site’s expanded resources for fish enthusiasts includes a library featuring some of the company’s informational videos, articles that provide feeding tips for aquariums, a fish disease database, and expanded information regarding the ingredients that go into the food — as well as several other areas of new content. The website refresh also provides simplified access to the New Life International help forums, as well as their social media presence on Facebook, Twitter and YouTube channel.

According to the company, this initial relaunch of the website is the first iteration of what will be an ongoing process throughout 2016. “We plan to introduce a series of new features that will deepen the aquarium health knowledge-base provided at the site,” said Ian Tepoot, New Life International’s president, “we believe in marketing through education, because the more aquarium hobbyists know about their fish’s health and nutrition, the more obvious the New Life choice becomes.”

Press Contacts:
Ian Tepoot
New Life International
ian@nlsfishfood.com
Office: (305) 245-1906